Search Engine Optimization (SEO)
Search Engine Optimization is the process of developing a web site so that it achieves a high ranking on Search Engine Results Pages 
(SERP) for important keywords or key phrases. Search Engine Optimization uses a combination of techniques, tools, and technical know-how to get results. We are experts at knowing just what your site needs to succeed on the web.
Incoming links (also known as inbound links and non reciprocal links) have gained unprecedented importance in high ranking of your website. More and more major search engines, rely on off-page factors such as 'Link Popularity' to determine how important your site is in order to rank it high. We can help guide you through this process and recommend which pages you should link with and which to avoid.
Search engines generate nearly 90% of Internet traffic and are responsible for 55% of e-commerce transactions. Search Engine Promotion has shown to deliver the highest ROI, compared to any other type of marketing, both online and offline.
If you are relying on search engines for your web sites traffic, we cannot stress enough how important search engine optimisation is. This is probably the most important step in creating a successful web site. It can take up to 3 months to get listed on the major search engines (google, AOL, Yahoo!, msn) and then that is no guarantee you will be listed in the top 10. On average we would usually spend between 5 and 30 hours over a 6 month period on SEO, it is that important!
Contact us for more details at dan@mad-designs.org
